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Disney's Solo Video Game Strategy external link

TechNewsWorld | Fri, Mar 13

 CA
The title is part of Disney Interactive Studios' strategy of injecting around 20 percent of its investment dollars into new intellectual property. The company invested about S$170 million in overall game development last year and plans to increase that ...

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2 mainstream media weighed in on a similar topic

8 Months Ago, Sault Star says (in Disney's new racing video game at core of big gaming bet for company)  Canada
The title is part of Disney Interactive Studios' strategy of injecting around 20 per cent of its investment dollars into new intellectual property. The company invested about US$170 million in overall game development last year and plans to increase ...

9 Months Ago, Arab Times says (in New technology; Split/Second at core of bet)  Kuwait
The title is part of Disney Interactive Studios’ strategy of injecting around 20 percent of its investment dollars into new intellectual property. The company invested about $170 million in overall game development last year and plans to increase that ...

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