6 Months Ago, Wall Street Journal says (in Playing It Safe, New Games Feature Classic Faces) EA's latest Madden NFL videogame boasts better graphics and will likely appeal to the franchise's fans. At this week's show in Los Angeles, Microsoft and Sony demonstrated new motion-detecting technologies that let people play games with gestures ...

And DMN Newswire says (in EA Revolutionalizes Sports Gaming with Ground-Breaking Tiger Woods ... - DMN Newswire) press release), CA
EA SPORTS' is the leading interactive sports software brand in the world, with top-selling titles and franchises including Madden NFL football, FIFA Soccer, NHL hockey, NBA LIVE basketball, NCAA Football, Tiger Woods PGA TOUR and NASCAR racing.

And Destructoid says (in Pre-E3 09: Here's a sneak peek at Electronic Arts booth) Pre-E3 09: Here's a sneak peek at Electronic Arts booth
 Florida
Looking at the render, you can see a few games, which may be subject to change -- Madden NFL 10, Fight Night Round 4, and EA Sports Active. You can see a few other titles in the background, but I can't make out what they are. Can you? ...

And Kotaku.com says (in Army of Two: The 40th Day Preview: Total Fistbump Destruction)  NY
The Playbook Interface: It felt surprisingly barren, lacking in some of the information one might expect from a playbook, but maybe I was expecting something a little deeper, something more along the lines of what we'd find in a Madden NFL game. ...