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Nielsen and Sony Innovate Game Ads 
ADOTAS | by Editor | Tue, Jul 3
The first run of statistics from Nielsen will be available this July, while the work with SCEA will come out this fall. Sony Computer Entertainment America (SCEA) and Nielsen have partnered up to create a measurement system for web-linked console game advertising. This deal will supply N...
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Opinion: Sony: Playstation Continues To Redefine Entertainment [PS3]
We are in the midst of one of the most exciting times for PlayStation as we continue to redefine entertainment experiences for consumers, both at home and on the go," Sony's Jack Tretton said, pointing to the price drop for the Playstation 3 and the release of the PSPgo. "We've made unpreced...
Mon, Oct 19 | from Kotaku
