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Blizzard pays Wowhead over $100,000 to promote Lich King 
WoWBreak.com | Fri, Sep 26
Hey guys, some inside information. Blizzard has apparently paid the people behind Wowhead (IGE) over $100,000 to promote their upcoming expansion. Oh how the world has changed, eh? To verify, simply load up Wowhead.com. Oh, Thottbot.com too.
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